HyperX, the gaming division of Kingston Technology Company, Inc., and brand leader in gaming and esports, today announced the signing of one of soccer’s leading names to its list of gaming ambassadors: Casemiro. The player now based in Madrid, four time Champions League winner, and one of the leaders of the Brazilian national team, will use HyperX products while gaming in his free time.
Casemiro will also be featured in HyperX’s global advertising campaign “We’re All Gamers,” in which the brand’s ambassadors transform into heroes and embody their illustrated gaming spirit.
In addition to being a successful and driven soccer player, Casemiro embodies these traits when he plays first-person shooter and basketball video games. Casemiro becomes the newest member of HyperX’s large family of ambassadors, which also includes American football player JuJu Smith-Schuster from the Pittsburgh Steelers, basketball players Gordon Hayward from the Boston Celtics, Joel Embiid from the Philadelphia 76ers, De’Aaron Fox from the Sacramento Kings, and Marco Reus from Borussia Dortmund and Germany’s national team.
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